Behind the Scenes

One of the absolute best parts of my job is getting to meet and work with amazing people from all over our great region. Take Mary, for instance, our client from this week’s Organization Motivation! show (if you haven’t seen the mind-blowing before-and-afters of her garage yet, click here to watch the entire episode online!)

My team and I were lucky enough to spend a day with Mary, working together to completely transform the two-stall garage that she hadn’t parked in for ten years. But if you watched the show, you only got to experience our fun for half an hour. There’s only so much we can jam-pack into each episode — which is why I’d like to give you a “behind the scenes” peek at all the action, excitement, and even the occasional mishaps that make up a show!

The day of our garage declutter started off cloudy, but — as if on cue — the sun started to shine once we pulled into the driveway. Talk about a good omen! And more good luck was on the way, as Mary’s friends started arriving to cheer her on and wish us all well. I’ve done countless organizing jobs in the two years since I started The DeClutter Coach, but I can honestly say that this was the first one to come complete with its own cheering section! Mary’s friends just pulled out some folding chairs and settled in to watch the action!

And boy, was there plenty to see! There’s a lot that didn’t make it into the show, like the part where Mary Carole stepped on a nail, calmly removed it from her foot, and kept right on working. (Luckily, a phone call to the physician informed her that she was still covered under her last tetanus shot, so we didn’t need to rush her to the doctor’s office!) What a trooper!

The rain held off all afternoon, though at one point we felt sprinkles and scrambled to cover all of our sorting tables with huge tarps. And though the day was cool, we all began to sweat a little as the hours ticked by and suddenly it seemed as if we might not finish on time. As you could tell from the show, Mary’s garage held a lot of items. Fortunately, my team knows how to rally like there’s no tomorrow, and with a burst of energy we kicked it into high gear and got the job done, with even a little time to spare! (Thanks also to our show’s producer Chuck, who set down the camera at one point, rolled up his sleeves, and dove right in beside us!)

Throughout the entire day, Mary was amazing, working right alongside us to sort and haul dozens of boxes that had accumulated in her garage over the years. A retired second grade teacher, she was delighted to find mountains of books, most in excellent condition, that she decided to donate to children who would enjoy them. She also collected a huge pile of goods to sell at a garage sale, scrap metal to go to “Feed Our Vets,” and of course was able to dispose of not one, not two, but three Bagsters’ worth of clutter and unusable materials. Sifting through a decade’s worth of clutter isn’t easy, physically or mentally, but we were so proud of Mary for keeping an upbeat and positive attitude the entire time. And her reward? A clean, spacious garage with plenty of room for all of her things — and, best of all, her car!

Worth the Wait

“When you get to the end of your rope, tie a knot and hang on.”

This simple, yet insightful phrase was tucked inside the fortune cookie I opened recently during the Small Business Administration’s (SBA) Excellence Awards luncheon. It couldn’t have been a more fitting phrase, and the timing was perfect. My team and I, along with my husband Dan and daughter Carly, were gathered at the Doubletree Hotel in Syracuse to celebrate the very special occasion of my first-ever Small Business Excellence Award. And that little slip of paper from my fortune cookie pretty much summed up the past ten years of my life.

By now, most of you who know me know that I was seriously injured in an automobile accident in 2002. After years of rehab and a series of difficult surgeries, I finally began to feel healthier and was motivated to combine my two passions—organizing and helping people—into my first business, The DeClutter Coach. With the help of some amazing friends and colleagues, like Dr. Pat and the staff at the Women’s Business Center (who nominated me for the award), my friends Sharon St. John and Roxanne Mutchler at the Mohawk Valley Small Business Development Center, and my Key Bank Relationship Manager Julieann Sylvester, I found myself accepting the beautiful glass trophy—a symbol of how far the business has come in just the few short years since we started. That little fortune cookie got me thinking about all those times I felt tired, scared or frustrated, but remained determined to “hang on” and keep going.

With Trish and Dr. Pat from the Women’s Business Center

Hanging on—or, more specifically, waiting—seemed to have been on all our minds that day. As we drove out to Syracuse for the awards luncheon, the conversation turned to Disney vacations, and the various benefits and drawbacks of the amazing theme park rides. While my team members Michelle and Mary Carole discussed the merits of the “fast pass,” which helps with the customary long waits, I smiled across the seats at my husband and daughter, and thought of our oldest two, Shannon and Tommy, and all the fun family vacations we’ve taken over the years. I reflected on how true it is that the best and most rewarding things in life, just like the coolest rides at Disney, do take the most patience and perseverance. But they’re always so worth it.

For me, building my businesses and television show has sometimes been like waiting in those long theme-park rides—you’re so excited to be there and can’t wait to get to where you’re headed, but you know you have to be patient and take it one step at a time (although for me, sometimes the steps have come in giant leaps!) Through it all, I’ve been so fortunate to have my wonderful family inspiring me every day to be the best I can be, as well as my amazing team—Mary Carole, Michelle, Adam, Kate, Chuck, and Jim—who have shared their many talents with me.

Jim, Michelle, Mary Carole, and Kate (Adam and Chuck, we missed you!)

As I look at this beautiful etched-glass award that now sits proudly in my office, I can’t help but wonder what lies ahead for The DeClutter Coach, DC Efficiency Consultants, Organization Motivation! and Organized in 60 Seconds. I know there will be ups and downs of course, and times where I’ll have to remind myself to just “tie that knot and hang on.” And I also know that no matter what the future holds, it’s going to be one amazing ride.

Posing with Purpose

For those of you who follow the show Organization Motivation!, you know I’m a huge proponent of giving back to our local community. I’ve been involved with various organizations over the years. United Way is just one example. Years ago I was on the board of directors and did a lot of work on their annual fundraising campaign. I’ve continued my relationship with United Way and have recently become more involved with their marketing and community engagement committee. (Adam, my Director of Marketing & Communications just happens to be the lead United Way staff person on the committee, but that’s not the ONLY reason I volunteer.)

Adam asked me to be a part of the UW’s LIVE UNITED photo shoot. It was an absolute ball. Of course, there’s always fun to be had when Adam and I get together for an event. (I always joke with the Executive Director of United Way Brenda Episcopo saying that I am going to steal Adam from them to work for me full time some day… as soon as Hollywood calls! HA!)

In all seriousness, United Way is a wonderful organization that helps so many people in Herkimer and Oneida Counties. They truly make a huge difference by providing our community with a safety net of services and creating change in the areas of health, education, and income. (I promise, Adam didn’t make me say that… but I’m sure he’s happy I did!)

If you ever want to get involved in our community feel free to give them a call or check them out online at www.unitedwaygu.org. (If you talk to Adam, tell him Deb sent you!)

Hoarding: Buried Alive comes to CNY

Discovery Studios is currently producing its fourth season of TLC’s Hoarding: Buried Alive, an hour-long documentary series on chronic disorganization. Deborah Cabral, The DeClutter Coach has been approached to be a featured organizing expert on an upcoming show. We are seeking local participants who are willing to open up their lives and homes to share their stories.

The series explores the various facets of chronic disorganization through personal stories of people who struggle with it and those who may live with someone dealing with it. Situations can involve one or multiple people hoarding in the same family; people attempting to cope with the issue; or in more extreme cases, people who may be facing eviction, financial or marital distress due to the disorder.

The benefits of participating include treatment with top mental health professionals who specialize in chronic disorganization, hands-on assistance from a professional organizer, and financial compensation for their time.

The goal of the series is to promote a better understanding of compulsive hoarding, what steps can be taken to deal with the issue, and how a comprehensive exploration of this common problem can lead to positive change and outlook for the people involved.

If you or someone you know needs help with chronic disorganization, we’d like to hear from you.  We understand the sensitive nature of this and promise to treat all inquiries with respect and confidentiality.

To share your story or for more information please contact:

Phil Riley
Email: Philip_Riley@Discovery.com
Phone: 240-662-4313

Hello all! Mary Carole here. After attending an “I <3 Women” program in Syracuse, Deb and I left for home with our new red, heart-covered scarves and a good bit of knowledge about living a heart-healthy life. We had listened to expert speakers including a female cardiologist, a male radiologist, a nutrition expert and a young heart disease survivor. We now knew that women generally don’t have the typical heart attack symptoms we see on TV, but a variety of other symptoms that can easily be explained away as something else.

Not too far down the road, Deb told me she wasn’t feeling well.  I asked if she wanted something to eat or for me to drive, but she said no to both.  As we continued toward home, she said she really didn’t feel well.  Given how busy she has been and that she was trying to get to Chuck’s house to watch and approve this week’s episode of OM!, I thought maybe she was under more stress than usual.  I offered to call the doctor’s office and have her stop by to have her blood pressure checked.  She then told me about the pain she had been having for a few weeks in her chest and that her arm felt strange.  Since we were on Rte. 5, I told her we would be coming up on Oneida Hospital in a few miles.  I truly realized how lousy she felt when she turned in their driveway and headed for the ER.

As any good assistant would do, I left the car in the no parking zone and headed in with Deb.  After briefly registering with the nice man at the desk, Deb was called into examination room #8.  I could see she was attempting to calm herself down.   A wonderful nurse named Stephanie came right in to start checking Deb’s vitals.  She and Deb got talking and I could see Deb relax a bit, which of course helped me relax too.  A few minutes later, Dustin the phlebotomist came in and proclaimed to Deb that: “you’ve got good veins!”   What girl in a hospital gown wouldn’t want to hear such niceties?  Another woman came in to finish the registration process and recognized Deb from the show.  (Oh, the people you see at such moments!)  Dustin wanted to hear about the show and Deb is always up for a little PR, so we gave him the show times and told him he might see his name in our blog someday. (We were right Dustin!)

Next came Lisa, who lightened the mood by telling us her great casino stories.  She was funny!  During all this time, tests are being run.  Shortly after, Dr. McMahon came through the door.  She let Deb know that she was not having a heart attack, but maybe a combination of back pain related to her car accident and stress, which can sometimes mimic the symptoms.  There’s nothing like hearing “you are not having a heart attack” to calm you down.  With a follow up appointment scheduled, Deb was discharged.  We got to the car, which had miraculously not been towed, and I drove her the rest of the way home.  Did she let a little thing like an ER visit slow her down?… Of course not! In this case, the show quite literally must go on.  Deb’s husband drove her to Chuck’s.  She saw the show, did some voiceover work and headed home to bed. (FINALLY!) A big ‘thank you’ to all the staff at Oneida Hospital.  You were all wonderful.

I’ve written a bit about the great team we have at DeClutter Coach and DC Efficiency Consulting, but I don’t think I’ve truly expressed how our team seems to work so well together. It all has to do with being a little bit crazy. Here’s just one example of the crazy crew we’ve got here.

Adam, at times, has lovingly called me “crazy, but in a good way”. Hey, sometimes it takes a bit of crazy to get the job done. I’m not sure if I’m rubbing off on him or if he’s always been a little bit crazy himself. As Adam knows well, I’m always talking about going for your dreams – if you can imagine it, you can achieve it. Just a little biy of crazy can push you to do what others deem impossible.

All I can say is Adam must have channeled a little bit of crazy while on his honeymoon cruise recently. If you don’t already know, these large cruise ships usually offer some amazing entertainers, but somehow Adam had the opportunity to see Idina Menzel, Tony Award winning actress and singer. (You might know her as “Maureen” in Rent, “Elphaba” in Wicked, or as Rachel’s mom in Glee.) I’d say that is pretty amazing entertainment even for a cruise! Now, I didn’t know this at the time, but Adam is a trained singer. Before making the switch to PR and Marketing he was a vocal major all throughout high school and into college. (I must have missed that on his resume under the “hidden talents” section.) As Adam tells the story, Idina was giving an amazing performance when halfway through the show she asks the audience for a  volunteer to sing a duet with her in front of 2000 people. Well, needless to say, our guy Adam pops out of his chair and runs straight toward the stage, no questions asked, and sings a duet from Rent with one of his Broadway idols.

I didn’t even get to hear this story until more than a week after he got back from his trip (again… keeping hidden talents hidden – sheesh!) My first thoughts were “oh my gosh, that is so something I would do!” and “I can’t wait to tell my daughter who’s a huge Idina fan too!” I guess a little bit of crazy does push you that extra step that most people don’t have the courage to take. That’s how I started my business – one crazy step at a time. Look where we are today!

I haven’t been able to get Adam to sing during any of our staff meetings, but I’m sure I’ll wear him down some day. Maybe a Friday night Karaoke staff meeting downtown will bring it out in him… okay and maybe me too!

You all know I love clutter. More specifically, I like getting rid of clutter! But sometimes… organizing is for the birds. LITERALLY!

While working with one of my recent clients, Bill and his family, I noticed they had a chicken coop and a few animals nosing around the yard behind their house. Well, to be fair, they do live on a farm so this wasn’t really out of the norm. Nevertheless, I must have looked a bit curious because they offered to bring me outside to see all the animals.

Being a Long Island girl, born and raised, chicken coops and goat pens were few and far between. I had an absolute ball with all the animals especially Earl, the goat, and a whole crew of chickens. This mother hen was right in the coop with all the other little chicks when Bill mentioned that some of them had yet to be named and offered me the honor of naming one! (How cool is that?!) So I looked around for just the right one. Wouldn’t you know, there was one chicken sitting right in a trash can full of feed. I knew right away that this little chick was perfect so I named her “DeClutter”… and then promptly took her out of the garbage. Yes, yes, yes… I decluttered the bird. Ha!

Enjoy the photo gallery with me, Billy, Earl the Goat, our NEWEST team member – DeClutter the Chicken!

Lessons Learned

Hi to all of Deb’s Blog Buddies! This is Adam, Deb’s Director of Marketing, publicist, and all around social media guru (her words, not mine). I want to share a little “uh-oh moment” I had the other day. Working with Deb, much of our staff has a natural talent for staying organized. If we don’t… Deb lends us a helping hand. However, even the most organized crew can make a mistake now and again.

In the process of cleaning up after the holidays and preparing for my upcoming honeymoon I simply forgot to get my car inspection updated for 2012. It didn’t occur to me until I saw the ticket on my car when I was leaving a business meeting one afternoon. Talk about embarrassing! I know, I know… I can hear my mother’s voice in my head (not to mention Deb’s voice over the phone when I told her). But, hey, mistakes happen.

I grabbed my cell phone and made an appointment to get the car inspected that very minute. (Don’t worry I was parked. No talking and driving.) The garage was backed up and said I could get my car in the day after next. Satisfied that I’d done my due diligence, I headed home.

The next day during my lunch hour, I was driving down a main street when I got pulled over. Now, I’m a super cautious driver and could not think of anything I might have done wrong. Then it hit me… my inspection! That’s right, two tickets within 12 hours. All because I let the inspection slip my mind. Needless to say, I have now programmed “GET INSPECTION” into my phone’s calendar and have it repeating yearly. Friendly tip: if you have appointments or special dates that occur regularly, set a reminder for yourself. Sometimes life gets so hectic that small things fall through the cracks. A few tickets later and I’ve learned my lesson.

Media Mischief Managed

Everyone has an aspect of their job that they just don’t care for. Making media appearances is… NOT one of those things. (Ha! Fooled you! Did you think this was going to be a negative blog? NOT IN A MILLION YEARS! It’s a new year and we’re starting it off on a positive note.) We all might have negative parts of our daily job, but focusing on the positive and pushing through the negative helps us to keep on track, on task, and on par to reaching our goals. (There… I’ll step down from my soapbox. Now it’s time for the good stuff.)

I want to share with you a little of the “behind-the-scenes” in making local media appearances. They can happen at any time of the day from early morning interviews to late night last-minute copyedits. Radio and TV shows, newspaper articles and weekly columns, and magazine advice sections are just a few of the media outreach initiatives my team and I work on to keep The DeClutter Coach brand out in the community. It may seem like a lot of work (and believe me, it is) but in all truth… it’s SO much fun.

For example, going on the radio in early hours of the morning might not be your cup of tea (or double shot of espresso as the case might be). But you can’t help but have fun when you’re on KISS-FM with Gary “Big Poppa” Spears or on Talk of the Town with Mark Piersma and Frank Elias. These three guys are barrel of laughs. Talking with any of them on the air feels like you’re just having a conversation with a good friend…except for the multiple microphones and giant radio switchboard between us.

Another one of my favorites is doing the morning and noon NewsTalk on WKTV with Don Shipman (and sometimes Megan Koskovich too). I love these two in the morning. They are a riot. We get to talk about upcoming DeClutter Coach courses or just general tips for decluttering and organizing your life. We usually try to stick with a specific theme like “DeCluttering for Tax Season” or “Organizing for College”.

A big part of running my business is tied to community awareness and being in the public eye. The marketing crew on our staff would say “top of the mind awareness is the key to our company’s future growth.” I couldn’t agree more. When you’re starting a small business or quickly expanding your small business as we are, being seen and heard is almost as important as creating and maintaining a quality product or service. We certainly put a lot of care into each and every one of our clients. The “free advice” we give to viewers, listeners, and readers in the local and regional markets is a crucial aspect to the growth and maturity of our company and the overall DeClutter Coach brand.

The fact that we have an absolute ball doing it all is just icing on the cake.

Our 2011 Wrap Up!

Back At It!

Hey there blog buddies! It’s been SO long since I’ve had a chance to sit down update you all on what’s been going on here at The DeClutter Coach. I’ve made my New Year’s resolution early and promise to keep a well-organized and up-to-date blog from here on out. (You can hold me to that!)

Business Growing – Staff Growing

2011 has been a very busy year for me and The DeClutter Coach business. One of the most exciting bits of news is that The DeClutter Coach, as part of Cabral Enterprises LLC, received certification from the New York State Development’s Division of Minority and Women-Owned Business Development (DMWBD). The mission of DMWBD is to promote equality of economic opportunities for minority and women-owned businesses and to eliminate barriers to their participation in state contracts. To break it down a bit for you, basically the Women-Owned Business Enterprise (WBE) certification has opened our business up to all New York State agencies and government contracts. The day we got our letter was so exciting for all of us. This certification lends a great deal of credibility to the business and adds a new layer of prestige to the work we do in Central New York and across the state. There are countless new networking and training opportunities available to us now that we have received WBE status.

Having had so many new and exciting opportunities for expanding the business recently we’ve added a few new members to our team. Many of you already know Mary Carole. She is a long-time close friend and has been with me since the early stages of The DeClutter Coach in November of 2010. Michelle McCarrick-Truett, our amazing designer and owner of 484 Design, has been with me since the very beginning. I could not speak more highly of her and her absolutely awesome creations. We’ve also welcomed three new faces to the team. Jim Raymer and Chuck Obernesser, co-owners of Streamline Concepts, joined the team in August to help us get our new weekly television show off the ground. (We have our own show. How cool is that?! I’ll tell you more about that later.) These two guys are a riot to work with and create such an amazing final product it’s unbelievable. Adam Lawless, who also works with United Way, joined our team in early 2011 as my personal publicist. He has recently increased his roles at The DeClutter Coach, taking on his new position as the Director of Marketing and Communications. (I jokingly call Adam my Social Media Guru.) Between Chuck, Jim, Adam, Mary Carole, Michelle, and I… our staff meetings sound more like a party than a business meeting. (My parents were visiting during one of our meetings recently and commented that we were having too much fun to really consider it “work”. It’s so true.) We’ll be posting staff bios and pictures on our website in the very near future. So, be sure to check those out!

What’s Black, White and “READ” All Over?… We are!

The DeClutter Coach has really taken a big step forward in terms of visibility. We’ve recently added two new monthly columns in the Central New York Region. In November, I started writing a monthly column for my hometown newspaper, The New Hartford Town Crier and for the more widely distributed Scotsman Pennysaver’s 18 editions in and round the Syracuse, NY area. They are the parent company that owns Today’s CNY Woman Magazine, for which I’ve been writing a monthly column since March of 2011. They describe themselves as a magazine just for you – from a woman’s perspective. It is about life, style, and issues that matter to you. Each month, they celebrate the contributions of women from all walks of life connected to the CNY community. They publish 10 issues per year and already have a circulation of more than 205,000 distributed throughout the Central New York region. If you haven’t picked up an issue yet, check them out at www.todayscnywoman.com. (My articles can sometimes be found toward the end of each issue – right in the spot where Oprah writes her column in O Magazine. Okay…okay, I admit it’s a stretch. But I love my girl Oprah and if I can draw even the SLIGHTEST connection between us, I will!) That reminds me, I’ll have to tell you about my trip to the Oprah Show this year. That’s an entire blog post unto itself.

However, I will say, that I’m following in Miss O’s footsteps so-to-speak. My team and I started our very own TV show called Organization Motivation! (OM! for short… you know, like the sound you make while relaxed and meditating. It’s the feeling you get from a clutter-free and organized home or office. Ha! Perfect, right?) Well, OM! is on every Sunday at 7am on Utica’s NBC affiliate, WKTV. It’s also rebroadcast throughout the week on the CW11. We are having the BEST response from the show and could not be prouder. People really like the episodes so far. We work with people in their homes and offices to help them to get motivated by organizing, streamlining, and decluttering. The show also features tips and tricks for getting organized for the viewers and highlights events happening in the area. It’s a TON of work, but it is so worth it in the end. If you’re not from the area or if you have missed some of the shows, you can check them out on our website www.organizationmotivation.com (click “Watch The Show”.)

Closing the 2011 Chapter and Looking Forward to 2012

I just can’t believe 2011 is coming to a close. It doesn’t seem possible until I look back on all the things we’ve done this year. Though it’s been a trying year at times, this truly was a revolutionary year for my business and for me. Thank you to everyone who helped me to get here. Don’t worry… I’m not slowing down one bit! I’ve already got BIG plans in the works for 2012. A sneak peek at what’s to come in 2012: Launching DC Efficiency (the corporate division of The DeClutter Coach), Organized in :60 Seconds (a weekly segment airing during WKTV’s newscasts starting in January – plans to expand to larger markets across the country), more episodes of Organization Motivation!, corporate seminars, a book and so much more! (Phew…now I’m out of breath.)

Cheers to an amazing 2011 and to an even better 2012 to all of YOU! Have a wonderful and happy New Year!

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